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紙図書
国立国会図書館
- 要約等Exploring the new era of political advertising beyond television and print, this book fo......t are transforming campaigning and communications in political syst......tal and mobile advertising enables politi......andidates. Examining digital and s...... YouTube, this innovative book a......lyses the changing political marketing landscape and......s for implementing more successf......communications in the future.
- 内容細目Introduction and outline The relations......e of political advertising Weapons of mas...... digital media in political camp......al media: creating, engaging and motivating relationships......olitical marketing and mobile political advertising Political advertising: practitioner lessons for 201...
- 件名Advertising, Political--Technological innovations. Internet marketing--Political as......ts. Cell phone advertising--Political aspects. Social me...
紙図書
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- 要約等...e human factor in cybercrime: it......ms and parties involved in tackling cybercrime. I......akes a diverse international per......ercrime by seeking to understand......an decision-making involved. This ed......e human factor in cybercrime, addressing its victims, ......ders, and policing. It originated at the Sec......e Human Factor in Cybercrime, held in The Netherlands in October 2019, bringing together empi......iety of disciplines, and theoret...... of particular interest to resea......s and students in cybercrime and......aw enforcement interested in prevention and detection. Interdisciplinary perspectives on the human ...
- 内容細目...Prevention of Financial Cybercri......t Do Clients Think? 12. Saint or Satan? Mor......and Dark Triad Influences on Cyber-Criminal Intent 13. Cyberc......es and related motivations 14. Gender Si......al Supervision in the United States 15. Exploring the Role of Gender in Online Cybercrime Su......res 16. Predicting the popularity of online account crede......? 18. The Changing Division of Criminal Labour within the Modern Cyb......Ecosystem.-19. Infrastructural power: mapping struggles over meaning, crime, and control in the Tor anonym......e Perpetration in Africa 21. Cybercrime reporting behaviors amo......ed enterprises in the Netherlands. 22. Textmini...
- 一般注記Includes index
紙図書
国立国会図書館
- 内容細目Machine generated con......eper 3. Taboos in speaking of sex and se......nandez 4. Speaking of disease an......logy of expressing and interpreting linguistic taboos ......uage awareness in early childhoo......B. Jay 7. Swearing and the brain / Shlomit Ritz Finkelstein 8. sticky: Taboo topics in deaf communiti......oblems translating tabooed words...... J. Chamizo Dominguez 12. Linguistic taboos in a second or fo...... Philosophical investigations of the taboo of insult / Luvell A......Taboo language in books, films, ......d bad language in the mouths of ......oliticians and in advertising / Barnaby Ralph 18. Taboo lan...
- 件名Taboo, Linguistic.
- 資料の内容に関する注記This volume brings together exp......ange of disciplines to define and describe ......anguage and to investigate the r......and beliefs behind them. In general, taboo is defined as a proscri......, and context. In terms of langu......boo applies to instances of lang......he use of certain words in certain contexts. The existence of linguistic taboos ......d to the censoring of behaviour ......ment.0Chapters in this volume ex...... such as sociolinguistics, anthr......y, historical linguistics, and neurolinguistics, and w......as law, publishing, politics, and advertising. Topics covered include impoliteness, swearing, censorship, taboo in deaf c...
紙図書
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- 内容細目Part I. Going for a Burton: menswear advertising from austerity......for men's clothing : The rationing and utility s...... Class and earnings Menswear advertising: agents, accou......omics of press advertising : Newspaper an...... readerships ; Advertising rates and prod......tt shoes ; Austin Reed ; Zero an......ewton, Mary Gowing and the Women's Advertising Club ; Taste a......type forms and intertextuality o......ord, Ashley Havinden and Daks ; ......psychology and motivation research : Wal......vation and the Advertising Service Guild ......e product 'Feeling with' and 'feeling into': appealing to men and women : Gender an...
- 件名Advertising--Men's clothing--Great Britain--History--20th century. Advertising--Men's clothing. Great Britain.
- 著者標目Jobling, Paul.
紙図書
国立国会図書館
- 要約等"The Sustainable Developmen......United Nations in 2015 restated ......y, equity, and inclusion in basic educatio......e a "buzzword" in international dev......espite the growing attention to ...... participation in school managem...... mixed results in terms of its a......y, equity, and inclusion in education. Thi......tual understanding of community in developing countries and its involvement in school in general, and i......y, equity, and inclusion of school education in particular. By presenting various case studies in Asia, Africa, Latin America, and a......conflict state in Europe, the bo......nd differences in the ways communities are invo...
- 内容細目... of Texas, Austin), Anne Spear (......llary Hartley (Institute of International Edu......tablish a sustainable community wide initiative to imp......Kunieda (Japan International Coo......ts) Chapter 8. Information sharing and community......asai community in Kenya / Tetsuya Yamada (GLM Institute) and Mi......iko Nishimura (International Chr......for equity and inclusion information class...... participation in school management in a post coflict...... school boards in Brčko in Bosnia Herzegovina / Taro Komats......e situation of inclusive education in Kenya: Percept......s as community in youth educatio......and employment in Tanzania / Nancy Pellowski Wi...
- 件名Community and school--Developing countries. Ed......cation--Developing countries. Inclusive educati......cation. Developing countries.
紙図書
国立国会図書館
- 内容細目...nomic analysis into the patterns of cleanliness consumption......vior as a learning process The origin of the social norm of cleanliness Towards the...... : major steps in the developmen......ology Consumer motivations and washing machine advertisement......terns of cleanliness consumption......time use Cleanliness consumption......fficiency Explaining the patterns of cleanliness consumption.
- 件名...--History. Washing machines--Economic as...... Technological innovations--Economic aspects--H...
- 一般注記Includes index.
紙図書
国立国会図書館
- 内容細目... government of india through soc......sity of Delhi, India, Saibal Pal......sity of Delhi, India Academia go......gher education institutions and ......n, ESCP Europe Integrating relationships......community building into universities......al media marketing : implication......al media marketing for b2b : from information to de......etention / Roisin Vize, UCD Mich......it Graduate Business School, Ire......y College, Dublin, Ireland Celeb......uman brands:an inquiry on stakeh...... of the Philippines Social recruitment : investing in social currenc......ti Sharma, IIM Indore and Arunava Ghosh, IIM Indore The struggle of secrecy, ...
- 件名Internet marketing. Social media--Marketing. Social marketing. Customer relations.
紙図書
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- 内容細目Introduction and ......round The changing landscape of ......g consumers as individuals Child......erception Learning and consumer socialization in children Young consumers' motivation and involvement : use......spective Exploring personality, ......and persuasion in young consumer......mers and marketing strategies Brand, branding, and brand cu...... consumers Pricing, income, and brand......bolism : exploring young consumers¿ understanding of value The ......ung ones, shopping and marketing channels : wh...... shapes their mind? Marketing communication...... from a developing country Digital marketing and the young consumer Servi...
紙図書
国立国会図書館
- 要約等"Contextualizing Ernest Dichter within modern consume......ar consumption in Europe and the......ues that 1950s motivation research gives......ique vantage point from which to......e cultures and institutions of c......tion and marketing"--Provided by publisher.
- 内容細目Machine generated contents note: Introduction: Ern......t Dichter: the Motivation Researcher as ......gist and Marketing Theorist; M.T......t Dichter, the Motivational Researcher; ......T II: THE BRANDING OF CONSUMER L......tomobile Marketing; H.Karmasin Dichter and Fashion Marketing: the case of ......chter and Food Advertising; K.Parkin Patriarch or Interceder of the......ichter and his Interpretation of...... Enemies; D.Schindelbeck Ernest Dichter in Austria; A.Mor......Ernest Dichter in France; V.Poui......Ernest Dichter in Great Britain; S.Schwarzkopf......gm shift? From Motivation Research to Li......and Neuromarketing; R.Gries & S.Schwarzkopf.
- 件名..., 1907-1991 -- Influence. Consum......gical aspects. Motivation research (Marketing)
紙図書
国立国会図書館
- 内容細目... management Business, ethics, & society Business forecasting Business planning & entrepreneurship Business strategy an......or Community reinvestment Compet......ons Corporate financial management Corporate financial strategy......Current issues in entrepreneurship Decision making Direct e-marketing Disruptive innovation Entrep......eneurial marketing Executive com......ship Family business strategy Financial management in business Financing the corporation Forecasting techniques Hu......s for the emerging firm Inclusive leadership Information, stra......y, & economics Innovation leadership Intrapreneurship Launching new v...
紙図書
国立国会図書館
- 内容細目Introduction / Pei-yin LIN & Weipin TSAI Cultural connections in a new global s......zeng and the Chinese Francophile Project in the early twen......th and hygiene in late Qing China as seen throu......d the modern Chinese woodcut mov......ial change : print capitalism in early twentieth-century China / Tze-ki HON Medical advertising and cultural t......ase of Shenbao in early twentieth-century China / Max K.W. HUANG Planet in print : the scientific imagination in Zheng Kunwu's fiction during Taiwan's colo......ei-e HUANG Shaping perception of......y of textbooks in Taiwan in the 1940s / Sh......ke LAN Envisioning the reading public : profit ...
- 件名China--Relations--T......--Relations--China. China--Intellectual life......ntury. Taiwan--Intellectual life......0th century. Printing--Social aspects--China--History--20th century. Printing--Social aspec......ial aspects--China--History--20t......-20th century. Intercultural com......ocial aspects. Intellectual life. Intercultural communication. International relations. Printing--Social aspec......nationalism. China. Taiwan. Buch......Kommunikation. Informationstechnik. Informationsaustausch. Chinesisch.
- 著者標目Lin, Pei-yin. Tsai, Weipin, 1974-
紙図書
国立国会図書館
- 内容細目Many faces of hallyu in the global world / Valentina Marinescu The cultur......ny Yoon Hallyu in Indonesia / Suray......apanese-Korean international mar......he Korean wave in Japan / Atsush......he Korean wave in the Czech Repu......islava Mazaná Wind of change : P...... and students' motivation in studying Korean / Irina Sotirova Pop ......r culture : an investigation into the populari......hallyu culture in the UK / Colette Balmain Audience persc......rience / Valentina Marinescu, Ecaterina Balica Hallyu......ation of Korea in tourism advertising and marketing / Sherri L. T......he Korean wave in Argentina / Paula Iadevito.
- 件名...zation--Korean influences.
- 著者標目Marinescu, Valentina.
紙図書
国立国会図書館
- 内容細目The interaction of tr......y The netvertising image : netvertising image communi......d construct definition / Barbara......Stern, George Zinkhan, and Morris Holbrook Intermedia effect......or appropriate/inappropriate print and internet stimuli ......easures evaluating advertising effectiveness ......t Sengupta Rethinking interactivity : w......eneficial / Yuping Liu and L.J. ......s of perceived interactivity : a......trol, and time in shaping perceptions of interactivity / S...... Impact of 3-D advertising on product kno......, and purchase intention : the mediating role of prese......nk Biocca Managing the power of curiosity for e...
- 件名Internet advertising. Advertising. Interactive multimedia. Interactive marketing.
紙図書
国立国会図書館
- 内容細目Introduction The ......n Price discrimination Game theory Strategy in a market with ...... regulation of industries Vertic......and horizontal integration Labour markets Training and motivating workers Trade......ns The role of information Advertising Bundling Durable goods Auctions The p...
紙デジタル記事
国立国会図書館全国の図書館
- 並列タイトル等（連結）"Motivation" Used in Job Advertisements Targeting a Metropolita......Study of a Job-advertising Magazine in January 2014
- 並列タイトル等"Motivation" Used in Job Advertisements Targeting a Metropolita......Study of a Job-advertising Magazine in January 2014
紙デジタル記事
国立国会図書館全国の図書館
- 並列タイトル等（連結）"Motivation" Used in Job Advertisements Targeting a Metropolita......Study of a Job-Advertising Magazine in the 1st Week of June 2013
- 並列タイトル等"Motivation" Used in Job Advertisements Targeting a Metropolita......Study of a Job-Advertising Magazine in the 1st Week of June 2013
紙デジタル記事
国立国会図書館全国の図書館
- 要約等Departmental Bulletin Paper 研究ノート
- 並列タイトル等（連結）"Motivation" Used in Job Advertisements Targeting a Metropolita......Study of a Job-advertising Magazine in The third week of May 2013
- 並列タイトル等"Motivation" Used in Job Advertisements Targeting a Metropolita......Study of a Job-advertising Magazine in The third week of May 2013
紙記事
国立国会図書館全国の図書館
- 件名...例研究 共起ネットワーク分析 Motivation Yaruki Job-advertising magazines Case study Co-occurrence ne...
- 並列タイトル等（連結）"Motivation" Used in Job Advertisements Targeting a Metropolita......Study of a Job-advertising Magazine in December 2013
- 並列タイトル等"Motivation" Used in Job Advertisements Targeting a Metropolita......Study of a Job-advertising Magazine in December 2013
デジタル電子書籍・電子雑誌図書
国立国会図書館
- 要約等...of psychology, including: notable peop...... of psychology in advertising, medicine and sports; and career information
- 内容細目...ssion Adoption Advertising psychology Aff......n Aggression Aging Ainsworth, Mary Al......apy Artificial intelligence Aspe......ge Attraction, interpersonal Att......rsive conditioning Avoidance learning Baer, Donald ......yley scales of infant and toddle......uno Bilateral cingulotomy Bilingualism and bilingual education Binet, Alfred Binocular depth cu......Body image Bonding Borderline personality d......owlby, John Brain Brain disorders Brain injuries Brainwashing Brazelton, T.......er effect Caffeine-related disorders Calkins, Mary Whiton ...... Career counseling Case study me......rcot, Jean Martin Child abuse Child development...
- 一般注記Includes index
紙図書
国立国会図書館
- 内容細目Campaign finance reform and the Internet : regulating Web messages in the 2004 elect......es Web campaigning by U.S. presi......ary candidates in 2000 and 2004 ......Foot Webstyles in 2004 : the gendering of candidates......? / Mary Christine Banwart Online organization ......an, Kerry, and Internet politicking in the 2004 Iowa ......the use of the Internet for political advertising / Lynda Lee Ka......nent-based framing : candidate e......ail strategies in campaign 2004 ......aign Web sites in promoting candidates and attracting campaign reso......ostelnicu, Justin D. Martin, and Kristen D...... and sorrow of interactivity on the campaign tr...
- 件名Internet in political camp......United States. Internet -- Political aspects --...