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Marketing comes to its senses: a bibliometric review and integrated framework of sensory experience in marketing

Marketing comes to its senses: a bibliometric review and integrated framework of sensory experience in marketing
デジタル記事
2022-01-26European Journal of Marketing56 3p.704-737
全国の図書館
  • 掲載誌（ISSN）03090566

When self-threat leads to the selection of emotion-enhancing options: the role of perceived transience of emotion

When self-threat leads to the selection of emotion-enhancing options: the role of perceived transience of emotion
デジタル記事
2021-08-14European Journal of Marketing55 11p.2945-2964
全国の図書館
  • 掲載誌（ISSN）03090566

Contagious endowment effects across transactions

Contagious endowment effects across transactions
デジタル記事
2021-05-06European Journal of Marketing55 8p.2122-2145
全国の図書館
  • 掲載誌（ISSN）03090566

Understanding customer brand engagement in brand communities: an application of psychological ownership theory and congruity theory

Understanding customer brand engagement in brand communities: an application of psychological ownership theory and congruity theory
デジタル記事
2021-01-23European Journal of Marketing55 4p.969-994
全国の図書館
  • 掲載誌（ISSN）03090566

A meta-analysis of the factors affecting eWOM providing behaviour

A meta-analysis of the factors affecting eWOM providing behaviour
デジタル記事
2020-11-24European Journal of Marketing55 4p.1067-1102
全国の図書館
  • 掲載誌（ISSN）03090566

Volunteer choice of nonprofit organisation: an integrated framework

Volunteer choice of nonprofit organisation: an integrated framework
デジタル記事
2020-09-11European Journal of Marketing55 1p.63-94
全国の図書館
  • 掲載誌（ISSN）03090566

A signaling theory approach to relationship recovery

A signaling theory approach to relationship recovery
デジタル記事
2020-06-30European Journal of Marketing54 9p.2139-2170
全国の図書館
  • 掲載誌（ISSN）03090566

Time lags, non-linearity and asymmetric effects in an extended service-profit chain

Time lags, non-linearity and asymmetric effects in an extended service-profit chain
デジタル記事
2020-05-14European Journal of Marketing54 10p.2343-2363
全国の図書館
  • 掲載誌（ISSN）03090566

Customers’ experienced product quality: scale development and validation

Customers’ experienced product quality: scale development and validation
デジタル記事
2020-04-04European Journal of Marketing54 4p.645-670
全国の図書館
  • 掲載誌（ISSN）03090566

Don’t you (forget about me)

Don’t you (forget about me)
デジタル記事
2020-03-05European Journal of Marketing54 4p.761-790
全国の図書館
  • 掲載誌（ISSN）03090566

Compensatory word of mouth as symbolic self-completion

Compensatory word of mouth as symbolic self-completion
デジタル記事
2020-02-27European Journal of Marketing54 4p.671-690
全国の図書館
  • 掲載誌（ISSN）03090566

Business-to-business referral as digital coopetition strategy

Business-to-business referral as digital coopetition strategy
デジタル記事
2020-02-21European Journal of Marketing54 6p.1181-1203
全国の図書館
  • 掲載誌（ISSN）03090566

The use of product scarcity in marketing

The use of product scarcity in marketing
デジタル記事
2020-01-31European Journal of Marketing54 2p.380-418
全国の図書館
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Effects of retail organisation design on improving private label merchandising

Effects of retail organisation design on improving private label merchandising
デジタル記事
2019-12-03European Journal of Marketing53 12p.2582-2603
全国の図書館
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A machine-learning based approach to measuring constructs through text analysis

A machine-learning based approach to measuring constructs through text analysis
デジタル記事
2019-11-23European Journal of Marketing54 3p.511-524
全国の図書館
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Customer engagement in evolving technological environments: synopsis and guiding propositions

Customer engagement in evolving technological environments: synopsis and guiding propositions
デジタル記事
2019-09-09European Journal of Marketing53 9p.2018-2023
インターネットで読める全国の図書館
  • 掲載誌（ISSN）03090566

The influence of acceptance and adoption drivers on smart home usage

The influence of acceptance and adoption drivers on smart home usage
デジタル記事
2019-06-10European Journal of Marketing53 6p.1073-1098
全国の図書館
  • 掲載誌（ISSN）03090566

Rethinking some of the rethinking of partial least squares

Rethinking some of the rethinking of partial least squares
デジタル記事
2019-04-08European Journal of Marketing53 4p.566-584
全国の図書館
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Do brands compete or coexist? How persistence of brand loyalty segments the market

Do brands compete or coexist? How persistence of brand loyalty segments the market
デジタル記事
2019-01-07European Journal of Marketing53 1p.2-19
全国の図書館
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Food literacy, healthy eating barriers and household diet

Food literacy, healthy eating barriers and household diet
デジタル記事
2018-11-12European Journal of Marketing52 12p.2449-2477
全国の図書館
  • 掲載誌（ISSN）03090566