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- 要約等The Routledge Handbook of Gastronomic To......rrelated areas of gastronomy, to......ping new forms of destination br......al reflections of contemporary i......-growing niche market of gastronomic to...... parts. Part I offers an introdu...... understanding of gastronomic to......portant issues of sustainability......ng expressions of gastronomic to......emporary forms of gastronomic to......ging paradigms of gastronomic to...... and expertise of over a hundred......ry. Its wealth of case studies a...... practitioners of hospitality, t......y, management, marketing, consumer behavior, busine...
- 内容細目...ical evolution of gastronomic to......y: The science of flavor and tas...... the diversity of local and regi......gataj The role of gastronomic to......ecca Mackenzie Marketing destination......age activities of wine travelers......son Typologies of gastronomic an......esco The roles of local food in ......stham Farmers' markets in gastronomi...... Kim The roles of terroir, food ....../ Paul Hellier Markets, festivals an......esedi T. Nduna Marketing decision an......u Rand Digital marketing and gastron......emporary forms of gastronomic to......rism: The case of wine tourism i......interpretation of tea tourism in India / Ishan ...
- 並列タイトル等（連結）Handbook of gastronomic tourism
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- 要約等...in the context of leisure manage......in the context of sustainable de...... the promotion of a healthy life......or on the part of various stakeholders in this market. This book fil......rnational team of authors, whose fields of expertise incl...... intersections of sustainability and leisure, b...
- 内容細目...mic automation of leisure from a......er 3. The role of leisure in sus......sical activity of male and femal...... manifestation of sustainable de......d determinants of recreational a......urist activity of the inhabitants of rural communes of the Poznań Me......ss: An example of sustainable op......The importance of wellness servi......he development of sustainable ur......le development of rural tourist ......13. A typology of hosts in Housi......he development of sustainable to......rism as a core of sustainability......es as a factor of forming European eco-tourist market segments Chapt......ds the concept of a data-based travel experienc...
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- 内容細目The new philosophy of economics / Do......nce, what kind of a science is i......s an economics of knowledge / Ph......investigations of social prefere......ng conceptions of the individual......g the dynamics of multiscale eco......ted usefulness of Tinbergen's fo...... Humphreys Microfoundations and the ontology of macroeconomics......ht The miracle of the septuagint......nd the promise of data mining in......egmented labor market models in deve......nal comparison of utility / Ken ......ctive measures of well-being : philosophical pe...
- 件名Economics -- Philosophy -- Handbooks, manuals, etc. Economische filosofie.
- 一般注記...ted URL: Table of contents only http: //www.loc...
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- 要約等...ing collection of innovative mobile marketing thoughts and practices"--P...
- 内容細目Mobile marketing management: marketing objectives,......viewing mobile marketing research to......rds ubiquitous marketing / Dimitris ......ork for mobile marketing: the locale......ström Eriksson Segmentation challenges pos......als' in mobile marketing / Ibrahim S......success factor of mobile marketing / Jörg Link......g mobile value offering through ......al. Supporting marketing practices: ......anging the way of doing business......and acceptance of near field com......tion in mobile marketing / Klaus-Pet......or mobile work-of-mouth advertis...... behind mobile marketing research / ......rast In search of successful mobile advertising...
- 件名Telemarketing. Text messa......tems) Internet marketing. Internet advertising. Cel...
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国立国会図書館
- その他のタイトル（略タイトル）HANDBOOK OF MARKET SEGMENTATION HANDBOOK OF MARKET SEGMENTATION : STRATEGIC TARGETING FOR BUS...
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- 内容細目Section I: Overview Handbook of advertising A brief history of advertising Integrated marketing communicati......the importance of attitudes and ......ssing The role of consumer memor......m case studies of effectiveness ......n contemporary markets Section V: Pl......g A fresh view of the Advertisin......ess Essentials of planning media......rformance in a market.
- 件名Advertising. Advertising -- Handbooks, manuals, etc. Reclame.
- 一般注記Related URL: Table of contents http: //www.loc.gov/...
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- 内容細目History of qualitative re......rch methods in marketing / Sidney J.......ed theories in marketing and consume......meaning in the marketplace / David G......al research in marketing / Terrence ......g the cultures of brands / Ander......nd produced in market(ing) research ......the many faces of introspective ......n to the study of the self conce......ocus groups in marketing research / ...... vulnerability of consumers / St......n consumer and marketing research / ......ve in accounts of consumer behav......an application of the Zaltman me......the boundaries of ethnography in the practice of marketing research / Rita M. ...
- 件名Marketing research -- Methodology. C...
- 一般注記Related URL: Table of contents only http: //www.loc...
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- 内容細目...changing world of marketing research / ......ns Structuring market research depar......searchers want of one another? /......onse biases in marketing research / ......eenkamp Online marketing research / ......rald S. Albaum Marketing decison sup......rt models: the marketing engineering......r Construction of efficient desi......ival models in marketing / Pradeep K...... Cook Modeling marketing mix / Gerar...... and execution of segmentation studies / Will......nd calculating marketing ROI / Rolan...... International marketing research / V. Kumar Marketing management ......mplication for marketing research / Gerritt H. Van ...
- 件名Marketing research. Marketing -- Recherche. Marktonderzo...
- 一般注記Related URL: Table of contents only http: //www.loc...
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- 件名Market segmentation Psychographics
- 件名（識別子）Market segmentation Psychographics
- 一般注記Rev. ed. of: Market segmentation. Rev. ed. c1994 Includes bibl...
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- 件名...n consumers -- Handbooks, manuals, etc Marketing research --......ited States -- Handbooks, manuals, etc Marketing -- United States -- Handbooks, manuals, etc
- 件名（識別子）...n consumers -- Handbooks, manuals, etc Marketing research --......ited States -- Handbooks, manuals, etc Marketing -- United States -- Handbooks, manuals, etc
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